Loop
Logo Identity
2022
LOOP is a fictitious secondhand fashion company that strives to maintain the life cycle of a garment through their purchasing and reselling of preloved clothes and tailoring services; creating an endless loop of sustainability in view of the production of textiles for garments contributing an estimated 10% globally towards carbon emissions.
LOOP’s Main Logo
LOOP’s Secondary Logo Variation
LOOP’s Icon
Logo Description
LOOP’s icon is a symbol and an index of a needle and thread, representing the platform’s tailoring services and symbolically representing the clothes.