HTBB Youth
Brand Identity
HTBB Youth , part of Holy Trinity Bukit Bintang Church is an authentic and inclusive youth community that provides a safe place to explore the Christian faith in the heart of Kuala Lumpur, Malaysia. This branding project was completed for HTBB Youth during my internship with their parent company HTBB in 2022.
Brand Details
HTBB Youth is a parent brand of two sub brands: HTBB Older Youth & HTBB Younger Youth. Both sub-brands share identical design elements to the parent brand — differentiating from one another through the use of different colours and the inclusion of an additional typeface respectively as illustrated throughout this section.